Alex Blumberg: Your best selling points are the mistakes you've made
Startups often have “creation myths” about their early days. But real life is much messier than that. To prove this, former This American Life producer Alex Blumberg recorded nearly every painstaking moment in creating his new podcasting company, Gimlet Media. With plenty of audio examples, Blumberg highlights the ups and downs of turning your creative art into a business, culminating in a cringe-worthy pitch to a venture capitalist.
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About Alex
Alex Blumberg got his Bachelor's degree from Oberlin College. He then began his career as a freelance radio reporter. The experience he gained as such reporter earned him a position as a producer for the radio and television show "This American Life". After some other collaboration to radio shows, such as the Savvy Traveller, Chicago and National Public Radio, he started Gimlet Media along with Matthew Lieber. Gimlet Media is all about the podcasting business. Blumberg actually documented the whole creation of the company in a series of podcasts called "StartUp." Since then, Gimlet Media has become very successful, raising more than six million dollars through its crowd funding platform Alphaworks. Alex has won a few important awards such as The George Polk Award in Radio Reporting; first place at The Third Coast International Audio Festival; and the Public Radio News Directors Incorporated Award for best radio documentary. He is currently an adjunct professor of journalism at Columbia University.

































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Adam Grant
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Arianna Huffington
David Logan
Roselinde Torres
Paola Antonelli
Alex Blumberg
Rochelle King
Anil Dash
Rob Forbes
Christoph Niemann
Kelly McGonigal
Joanne Wilson
Oliver Burkeman
Aaron Dignan
Tony Buzan
Tom Chatfield
John Armstrong
John-Paul Flintoff

Mitchell Besser

Ron Gutman

Donald Sadoway

Jane McGonigal

Jorge Soto

Alice Bows-Larkin

Topher White

Chris Milk

Yves Behar

Caleb Chung

Nilofer Merchant

Shawn Achor

Astro Teller

Adam Grant

Tim Harford

Jason Fried

Arianna Huffington

David Logan

Roselinde Torres

Paola Antonelli

Alex Blumberg

Rochelle King

Anil Dash

Rob Forbes

Christoph Niemann

Kelly McGonigal

Joanne Wilson

Oliver Burkeman

Aaron Dignan

Tony Buzan

Tom Chatfield

John Armstrong

John-Paul Flintoff